Marketing Speaks Academy
A marketing program for professional services firms that want to turn their expertise into a steadier flow of quality leads. Launching August 2026.
What it isA three-workshop program built to bring Big-4 rigor, corporate discipline, and agency creativity into one place, so a firm's strategy becomes work its own team can run instead of a plan that stalls. Every framework was proven on our own firms before it was ever taught, so it holds up under real conditions. Based in Atlanta, working with professional services firms across the country.
My RoleCo-facilitator, alongside Karen Wilcox. We've worked together for more than a decade. Karen brings the inside view of how professional services firms actually make decisions, and I make the strategy hold up in the day-to-day work. In the workshops, I help firms build the systems, content, and campaigns that turn brand and messaging strategy into expertise the right clients can find.
Why it existsAI changed how buyers find and trust firms long before they ever reach out. Most firms responded by piling tools on top of a weak messaging foundation, which only scales the problem. Marketing Speaks Academy fixes the foundation first, then shows firms how to use AI on something worth building on.